EM3220
Versatile espresso platform for branded home coffee ranges and private label product programs.
Build Your Brand on Proven Models
You do not need to develop a coffee machine from scratch to build your own branded product range.
Start with a proven YSELE model, then adapt the branding, packaging and supported market configuration around your sales requirements.
The private label approachCustomize the brand around the product.
01
START WITH THE PRODUCT
Choose a Proven Model
Select an established coffee machine or grinder that fits your target customer, sales channel and product positioning.
02
CREATE YOUR IDENTITY
Add Your Brand
Apply supported logo, nameplate, color, packaging, manual and labeling options to create a consistent branded presentation.
03
PREPARE FOR YOUR MARKET
Configure for Your Market
Confirm supported plug, voltage, accessories and sales-package requirements according to the destination market and selected model.
04
MOVE INTO SUPPLY
Order in Bulk
Finalize the agreed product and branding configuration, then move into batch production and wholesale supply.
Private Label Options
CONFIGURATION SCOPE
Branding and market options vary by model, quantity and destination market.
Build Your Coffee Equipment Range
RANGE STRATEGY
One Brand. Multiple Product Roles.
Start with the products most relevant to your customers, then expand your branded offering with complementary machines, grinders and accessories.
01
Start with a Core Model
Choose a proven product that fits your main customer segment and sales channel.
02
Add Complementary Categories
Expand into capsule machines, grinders or related equipment where they support your market.
03
Present a Coordinated Range
Align branding, packaging and product positioning across the selected models.
THE GOALBuild a recognizable coffee equipment range, not a collection of unrelated products.
PRIVATE LABEL RANGECombine proven products around your market positioning.
Product mix depends on selected models, order requirements and target market needs.
EXAMPLE RANGE ARCHITECTUREBuild from a core product into a broader branded offering.
01CORE
ENTRY ESPRESSOEntry Espresso Machine
An accessible starting point for customers entering the home espresso category.
02STEP-UP
PREMIUM ESPRESSOPremium Espresso Machine
Add a higher-positioned option for customers looking for a more advanced espresso experience.
03EXPAND
CONVENIENCECapsule Coffee Machine
Extend the range with a convenient brewing format for different customer preferences.
04PAIR
COMPLEMENTARYCoffee Grinder
Pair espresso machines with a complementary grinder to create a stronger equipment offering.
05BUNDLE
SALES PACKAGEAccessory Bundle
Complete selected product packages with compatible accessories or coordinated combinations.
Wholesale Ordering Information
01PRODUCT CHOICE
Define What You Need
Selected Model
Tell us which YSELE machine, grinder or product category you are considering.
Estimated Quantity
Share your expected order volume for supply and private label review.
02BRAND SETUP
Define Your Presentation
Branding Requirements
Outline your logo, nameplate, color or other supported brand presentation needs.
Packaging Requirements
Confirm whether branded boxes, cartons, manuals or labels are required.
03MARKET SETUP
Define Your Market
Destination Market
Specify the country or market where the products will be distributed or sold.
Plug & Voltage
Confirm the required electrical configuration where supported by the selected model.
04ORDER PLANNING
Plan the Next Step
Sample Requirements
Let us know if you need a sample before confirming the bulk order.
Delivery Requirements
Share your delivery destination and relevant shipment preparation requirements.
A SIMPLE WAY TO STARTModel + Quantity + Market + Branding
These four details give YSELE a practical starting point for reviewing your wholesale or private label requirement.
COMMERCIAL CONFIRMATION
Confirmed for Each Order
Final commercial conditions depend on the selected model, quantity and customization requirements.
MOQModel and configuration dependent
Lead TimeConfirmed according to the order
SamplesConfirmed by model and requirements
PackagingConfirmed by branding scope
When Do You Need OEM/ODM?
PRIVATE LABEL
Stay HereUse a Proven Product
Choose private label when the existing product already meets your functional needs and you mainly want to adapt it for your brand and market.
LogoColorPackagingManualsPlug & VoltageAccessories
BRAND AROUND PRODUCTCustomize the brand around the proven model.
OEM / ODM
Develop FurtherChange the Product Itself
Move to OEM/ODM when your project requires deeper changes beyond branding and standard market configuration.
AppearanceStructureFunctionUser InterfaceInternal Configuration
PRODUCT AROUND BRANDDevelop or customize the product around your requirements.
Explore OEM/ODMWholesale & Private Label FAQs
01Can I put my own brand on YSELE coffee machines?
Private label branding is available for selected YSELE models. Supported options may include machine logos, nameplates, packaging, manuals and labels, depending on the model and order requirements.
02Can I customize the product color?
Selected models may support different housing colors or surface finishes. Available options depend on the product, production requirements and order quantity, so the preferred color should be confirmed before ordering.
03Can packaging and manuals use my brand?
Where supported, YSELE can coordinate branded color boxes, outer cartons, manuals and product labels according to the confirmed private label requirements.
04Can I configure plugs and voltage for my market?
Supported plug and voltage configurations vary by model and destination market. Tell YSELE where the products will be sold so the appropriate electrical options can be reviewed.
05Can I order samples before placing a bulk order?
Sample arrangements can be discussed before bulk purchasing. Availability, sample configuration, cost and preparation requirements depend on the selected model and project scope.
06What determines the MOQ for a private label order?
MOQ depends on factors such as the selected model, branding scope, packaging requirements and other customization details. YSELE confirms the applicable quantity after reviewing the specific order.
07Can I combine several models into one private label product range?
Yes, buyers can discuss building a coordinated range across suitable coffee machines, grinders and accessories. The available combination depends on the selected products and order requirements.
08When should I choose OEM/ODM instead of private label?
Private label is suitable when an existing product already meets your functional needs. If the project requires deeper changes to appearance, structure, function, interface or internal configuration, an OEM/ODM development route should be discussed instead.